I’m Anamitra,
Product Designer.

With three years of experience delivering battle-tested ideas and designing solutions that fuse brand vision with user needs.

Available for Work

Experience

RedLab.ai
Product Designer, 2023 - Present

Toyota Mobility Foundation
Product Designer, 2023 - 2024

Indiana University
UX Researcher, 2023 - 2024

Indesign Elements Studio
Design Intern, 2020 - 2021

Icebreaker cards

Some more details, my vibe unveiled

Psst... you found the secret canvas!

Do your magic, and hit save.

DRAW

HOVER TO INTERACT

Every pixel tells a story.
When you take a step back, you'll notice how everything comes together to form something unexpected

Ideas drift like stardust. Unruly. Messy. And then—gravity kicks in. They pull together, make shapes, become stories. That’s how I work. I play in the chaos until I find the connections. Until things click. And when they do? That’s where the magic happens.

Selected works

Let's zoom out and see the bigger picture

1

Client

Toyota Mobility Foundation

Project

Improved food pantry operations through innovative strategies to overcome language barriers

Impact

Improved Overall Check-In Process Efficiency by 26%

Showcase

2

Client

Redlab.ai

Project

Optimizing incident report generation system for firefighters using generative AI and NLP

Impact

Accelerated Firefighters Incident Report Generation by 50%

Showcase

3

Client

Toyota Mobility Foundation

Project

Elevated client experience and food pantry operations through service redesign

Impact

Increased Customer Satisfaction Rate (CSAT) by 21%

Showcase

4

Client

Indiana University

Project

Ensuring essential cognitive development in children during the early childhood phase

Impact

Achieved 92% CSAT for app intuitiveness and developmental monitoring utility

Showcase

Selected works

Let's zoom out and see the bigger picture

Client

Toyota Mobility Foundation

Redlab.ai

Toyota Mobility Foundation

Indiana University

Project

Improved food pantry operations through innovative strategies to overcome language barriers

Optimizing incident report generation system for firefighters using generative AI and NLP

Elevated client experience and food pantry operations through service redesign

Ensuring essential cognitive development in children during the early childhood phase

1

Showcase

Improved Overall Check-In Process Efficiency by 26%

2

Showcase

Accelerated Firefighters Incident Report Generation by 50%

3

Showcase

Increased Customer Satisfaction Rate (CSAT) by 21%

4

Showcase

Achieved 92% CSAT for app intuitiveness and developmental monitoring utility

HOVER TO REVEAL

Every subtle detail and interaction embodies my design philosophy in action

Strategy + Purpose + Play = Good Experience + Product Growth

What Others Think

Here’s what my supervisors, mentors, and colleagues have to say about me

Anamitra's strengths lie in his work ethic, innovation, and ability to connect with clients and coworkers. In this project, which involved a multidisciplinary team, Anamitra was a valued member and contributed heavily with his design, human-machine interaction (HMI), and data analytics expertise.
‍

Clayton Nicholas

Toyota Mobility Foundation, Project Lead
Executive Director - IEAM

Anamitra demonstrated excellent technical skills in the field of UX research and design and is an effective team member in a multidisciplinary team setting. Anamitra and his team delivered beyond the project requirements, bringing their ideas to life through rigorous testing and validation.
‍

Lou Lenzi

Toyota Mobility Foundation, Project Lead
Professor, LUDDY IUI

I highly recommend Anamitra for his exceptional ability to conduct in-depth explorative research. His work has provided comprehensive insights that have been invaluable in informing and improving our approaches to addressing food insecurity and, in turn, serving those in need more effectively.
‍

Olivia Stewart

Toyota Mobility Foundation, Client
Director, Westminster Pantry (WNS)

Anamitra displayed strong communication and problem-solving skills. His eagerness to learn and openness to feedback were impressive.
‍

‍

Carl DeCaire

Mentor
Head of Product & Design, Step Finance

What I’ve Been Up To

To discover the latest experiments, experiences, and stories that are fueling my creativity and growth.

EXPLORE THE LAB

New Projects

Vibing with v0

Lately, I’ve been experimenting with some generative UI tools. You might’ve caught a few of the experiments already!

Learning Rive

Started exploring Rive recently—can’t wait to make my prototypes way more interactive (and fun)!

Listening to podcasts

Love podcasts! Recently discovered Awkward Silences—real insights and experiences from researchers, ops, and product designers.

Experience

Icebreaker cards

Psst... you found the secret canvas!

Every pixel tells a story. When you take a step back, you'll notice how everything comes together to form something unexpected

Selected works

1

Client

Project

Impact

2

Client

Project

Impact

3

Client

Project

Impact

4

Client

Project

Impact

Selected works

Client

Project

1

2

3

4

Every subtle detail and interaction embodies my design philosophy in action

What Others Think

What I’ve Been Up To

Vibing with v0

Learning Rive

Listening to podcasts

Every pixel tells a story.
When you take a step back, you'll notice how everything comes together to form something unexpected