Role
UX Researcher
Product Designer
Team
(3) UX Designers
Skills
User Research
Interaction Design : Wireframing and Prototyping
Visual Design
Tools
Jean Piaget's theory of cognitive development suggests that children move through four different stages of learning. His theory focuses not only on understanding how children acquire knowledge but also on understanding the nature of intelligence.
Quick visualization of how the existing Cognitive Assessment Scales works
Most parents lack awareness of their children's cognitive development and potential issues.
Cognitive assessments procedures are costly, making them unaffordable for many parents.
Testing procedures are often overwhelming for kids, leading to lower accuracy.
How can we create awareness among parents about the importance of their children's cognitive development and ensure early identification and intervention for neurocognitive disorders (NCDs)?
Analyzing the findings, we crafted two user personas, with one scenario each. Using these, the team individually brainstormed numerous ideas. Coming together, we meticulously analyzed and discussed each ideas, converging on a feasible direction that would have the greatest possible impact.
Sketches from my individual brainstorming sessions. It also shows the final direction the team decided to choose.
Note:
Our solution doesn't introduce or suggest a new scale or testing technique. It simply puts an innovative spin on the existing, proven cognitive testing procedures.
Introducing Crayon, an app that boosts awareness of early childhood cognitive development. Track your child's cognitive growth, share the reports with your chosen doctor, and connect you with our vast network of pediatricians. You can also schedule appointments from the application portal.
Companion to your Child's Growth.
01 Onboarding and Personalization
Opportunity: Existing test procedures are lengthy and lack personalization.
Solution:
Recognizing each child's uniqueness, we emphasize understanding their individual patterns. Our approach tailors the test dynamically, curating the flow of the activities to precisely estimate the child's cognitive levels and guide parents to the most fitting resources.
02 The Assessment
We kicked off by delving into understanding the testing procedure (Mullen Scale) through desk research and talking to the subject matter experts (pediatricians).
Opportunity: Accessibility and Cost Reduction
Solution:
Exploring ways to implement the concept in the virtual realm for accessibility and simplicity. This also lowers costs by eliminating the need for a moderator or doctor.
Let's take a look at one of the activities/games
Starry Night is one of the activities/games that I designed to access the Visual Reception skills of a child.
The child needs to identify and count similar objects. The system then evaluates the child's visual reception skills based on the complexity level of the activity and the number of correct answers.
03 Communicating test results
Challenges:
Ensuring users feel secure sharing their details and utilizing the product.
Sharing results with parents in a manner that avoids causing panic, and ensure the tool is perceived as a screening procedure, not a test replacement.
Empowering parents with control over data sharing without compromising safety.
Opportunity:
Effective communication and secured data sharing.
Solution:
Diving into effective communication methods that simplify details without inducing panic. Supporting insights with curated resources and comprehensive assistance. Meticulously tracking and delivering data to the designated recipients.
Understanding all Stakeholders
Understanding parents' perspectives is critical in this child-focused app. Their decisions shape the app's success; neglecting their needs risks missing the target audience. Identifying key information for parental understanding allowed us to make informed design decisions, meeting the needs of all users.
Communicating Sensitive Information
Despite high accuracy, we were cautious with report details, as it's not a substitute for professional diagnosis. The screening suggests consulting a doctor in medium or high-risk cases, preventing unnecessary panic from the results.
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